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THE ROLE OF WOMEN IN POLITICAL MOBILIZATION OF NIGERIAN WOMEN

THE ROLE OF WOMEN IN POLITICAL MOBILIZATION OF NIGERIAN WOMEN

Table of contents

Abstracts

CHAPTER ONE: INTRODUCTION

  • Background of the study
  • Statement of the research problem
  • Objective of the study
  • Significance of the study
  • Research question
  • Research hypothesis
  • Conceptual and operational definition
  • Assumptions
  • Limitations of the study
CHAPTER TWO: REVIEW OF LITERATURE REVIEW
  • Source of literature
  • Review of literature
  • Theoretical framework
  • Summary of literature review
CHAPTER THREE: METHODOLOGY
  • Research method
  • Research design
  • Research sample
  • Measuring instrument
  • Data collection
  • Analysis data analysis
  • Expected result

CHAPTER FOUR: DATA ANALYSIS AND RESULT

  • Data analysis
  • Results
  • Discussions

 

CHAPTER FIVE:       

SUMMARY AND RECOMMENDATION FOR

FURTHER STUDIES

  • Summary
  • Recommendation for further studies

Bibliography

Appendices

 

 ABSTRACT

          The objective of the study is to ascertain the role the radio place in the political mobilization of Nigerian women.

Factors like radio, interpersonal communication, exposure, objectively and sycophancy were examined to impact on the effectiveness of radio political news in mobilizing Nigerian women.

Relevant theories and the literature that constitutions the basic frame work of the study were examined.

Data collected were analyzed in order to determine the effects of these factors on the effectiveness of the radio political news in mobilizing these women.

From the finds, it is observed that radio political news has influence in mobilizing women, it motivated their political opinion and attitude, leads them to political formation and although they tend not to see the news being non objective, they indicated that the government and its agencies distort the news.

Also importantly, interpersonal communication was observed as a motivator too.

 

CHAPTER ONE

INTRODUCTION

  • BACKGROUND OF THE STUDY

The background of this study looks into the role played by the radio as a medium in the political mobilization of women in Nigeria.

There are other communication communication channels like television, interpersonal (rituals and festivals, gongs, drums), newspapers and magazines; these are channels of information dissemination. But in view of how effective these channels could be used in performing the role of mobilizing women through out the nation into participating in politics, its credibility is given to radio in getting political message to its target audience (women) informed.

Even though the newspaper and magazines for their non- transient features would have helped, it is found difficult these days to be affordable by average Nigerians and women in their own situation finds it more difficult to spend their income in buying newspapers or magazines in order to get information in this economic crunch situation in the country today.

Hence, radio is used as their resort for information acquisition. Also, the television due to its high cost is not easily affordable by every family, and for the traditional communication, since these targeted audience (women generally) some of which are from urban areas, it is found difficult or ineffective to disseminate information to them. This is because they have socially developed too. Hence they can tune to their various transistor radio sets for information.

Obiakalusi Lynda et al (1991) in their research work stated that Nigerians political independence in 1960 had raised hopes of many that the nation was being set towards achieving a free and democratic society. In such a democratic society, it is expected that the press such as radio in particular should be the market place of political thought. The radio therefore, should exist mainly to serve the information need of the citizenry in politics.

Akpan (1985) mass communication in Nigeria: book of reading (Nwuneli) say that the public is entitled to all facts in a political situation and that on the basis of these facts, it can make its decisions. However, these woman being to revert to political interest.

Again warren, Kendall (1985: 1990) position that radio for its social role as a mobilization channel made American listens to feel the brutal impact of Hitler’s demands against the background of hysterical orator and frenzied nazi crowd reaction. They (American) were graved when they heard morrow described war preparation in London, relieved when kilter born predicted that chamberlain and Hitler found a peace solution at Munich. However, it was radio that brought to them this scene of personal participation in what they realized was the world’s crisis not merely Europe’s.

The mass media generally performed broad social functions to the audience and these functions are entertainment, information and education. Therefore, the radio playing the same function, in terms of providing messages to its listeners while it is entertaining them thereby reminding its targeted audience (women).

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CREDIBILITY OF NIGERIA BROADCAST MEDIA

 CREDIBILITY OF NIGERIA BROADCAST MEDIA (A CASE STUDY OF NTA ENUGU)

ABSTRACT

This will be research work designed to take a look at credibility of Nigeria Broadcast media with special emphasis on NTA Enugu in Enugu State.

This study is attempts of evaluate the position of Nigerians towards the Nigeria Television Authority (NTA) it is intended to prove empirical data on NTA, and how media play a vital role in the life of people.

Reviews of related literature clearly examine in great detail the factors surrounding the credibility of broadcast media.

Several data gathering techniques were employed; these included a survey of opinion of television viewer’s questionnaire and direct personal observation.

The finding indicates that broadcast organizations and its programmed use to be trust and accepted to the people for their truth objectivity and elimination of boas they met. It also indicates that although Nigerians accepts other media as an organs of information dissemination, people in Uwani prefer and rely more on NTA television network for reliable and dependable news.

Based on these finding, this study recommends broadcasting objectives which other media will follow to redeem its image enhance acceptability.

CHAPTER ONE

INTRODUCTION

The media play a vital role in communication and understanding of service to a wide audience. Both broadcasters and Journals can benefit from a constructive, relationship, based on a mutual respect for each other’s respective role broadcasters can assist research in going public recognition for their work.

Credibility of Nigeria broadcast media is the key to success of Nigeria broadcast. The NTA must continue to have editorial independence to produce and accurate, objective and comprehensive programming. People will listen to the broadcasters only if they believe them. Credibility in Nigeria broadcast media depicts the honest and competence of NTA when it commerce to commenting on a particular issues. Although, there may be opinions about a range of topic

  • BACKGROUND OF THE STUDY

For the purpose of this study, the researches considered UWANI metropolis, Enugu, because of its strategies location.

Television newer ship has fallen off in recent years, credibility ratings for the major TV news outlets have remained relatively stable. As was case in 1998 and 1996, NTA is related the most credibility TV news source. Roughly four in ten people in Uwani who are able to rate it (39%) say they can believe all or most of what they see and hear on NTA.

Since the mid-1980’s, Nigeria have become increasingly skeptical of what they see, hear and read in the media and almost no major news outlet has escaped this trend. For many media outlets there has been little change in public evaluations in the last four years but ratings for some continue to inch downward.

Different studies in different countries have found that developing countries need the media for evolution of new psychological personality, learners study of the middle East, pools study of the media, Rogers diffusion of innovation, all bear clear and eloquent testimony to the crucial role of the mass media to national development.

Leading credence to this assertion, Wilbur Schramm in his graphic message concludes “Communication is always at the very center of existence, for any society, developing or not that countries in a hurry cannot afford the luxury of an inert mass”.

Defleur Dennis on his part, oberserves, “Traditional societies with limited mass communication tend to develop slowly but when mass media are introduced, changes take place. This is because the society has grown all the more complex and this has made direct simple communication alone less relevant.

The way media performs its functions would go to support or undermine the claim that they are contributing to national development. This point is well made by Wilson P. Dizard when he observes that television in some countries has proven a mere boondoggle.

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THE EFFECT OF GRATIFICATION ON THE PRACTICE OF JOURNALISM

THE EFFECT OF GRATIFICATION ON THE PRACTICE OF JOURNALISM (A CASE STUDY OF (ESBS) ENUGU)

                                     ABSTRACT

The   pace of social development every where seems   to be quickened by the important roles the mass communication play in our society. Unfortunately effect of gratification on the practice of journalism is on   the increase and it has now posed seriously concern to enlightened Nigerian.

The   study is aimed to find out why   journalists demand   gratification and if the practice influences the selections of news to be aired.

A   survey was employed in the study responses were coded in percent tages and presented in tables. The result of the study the study shows the lack of financial stability is the major reason why journalists demand and accept gratification.

CHAPTER ONE

INTRODUCTION

  • Background of the study

In this dynamic and challenging society of ours, the role of Nigerian mass media is too many to mention. Journalism practice has performed enormous and crucial roles   for meaningful rural and national development.   The Nigerian media serve as a pivolt upon which socio-economic   political and cultutural   activities revolve. It is on   this basis is   that many succession government in Nigeria depend largely on the support of the media in propagating their polices and programmer   to   the people.

This rise in the mass media and mass communication as journalism practice has been stimulated in   various science. The reason for   this     can be explained by the simple realization that people are curious beings. Their in qursitive mind always seals   to comprehend and interpret the world around them and the occurrence therein. Above all, people are social   beings; they are communicating creatures Umechukwu (20000).

The development of popular newspapers and periodicals broadcasting   has led to institutional and cultural innovations, this permitting efficient and rapid communication between a few individuals and large populations, these various   media of communication have been responsible for the rise in the social empowerment of citizen of modern societies. Additionally, the media have shifted though generally, from the traditional roles to more vocationally relevant objectives, which   embrace the promotion of people’s interest in society in all sphere of life.

Hoggert (1957) endorses the above view when he observes that, over the years, mass media have become an important force in society not only as a means for the expression of ideas also as a social force to be reckoned with and a vehicle for mobilization.

Geibner (1990) is right when he says that the mass media provide the broadest common currencies of public interaction in a society”.

Therefore, communication endenced   through the mass media becomes one of   the important and basic social processes in any society. This is simply so because people, as social being, must communicate and by so doing, establish credibility and enhance their enhance for survival. Hence mass     communication performs a number of vital functions such as: information, education, agenda setting, watch dog, cultural promotion, integration cultural promotion etc, without which society would be in chaos and in the     dark.

In British playwriting, Tom slippardsplay, Night and Day, set in post colonial Africa a world weary press photographer has this to say. “I have been around a lot of places people do awful things to each other. But it’s worse in places where everybody is kept in the dark. Information is light.”   By providing information for the people, the mass media, according to lass well (1948) summarized do the duty of keeping. Surveillance on society, correlate the environment and transit social her tage from one generation to the other, and entertain the public.

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IMPACTS OF THE ELECTRONIC MEDIA IN ECONOMIC DEVELOPMENT OF NIGERIAN

IMPACTS OF THE ELECTRONIC MEDIA IN ECONOMIC DEVELOPMENT OF NIGERIAN (A CASE STUDY OF FEDERAL RADIO CO-OPERATION NIGERIA)

CHAPTER ONE

1.0   INTRODUCTION

  • Background of the study
  • Statement of the problems
  • Objectives of the study
  • Significance of study
  • Delimitation
  • Limitation
  • Research question
  • Research hypothesis

References

CHAPTER TWO

2.0   REVIEW OF RELATED LITERATURE

CHAPTER THREE

3.0   RESEARCH METHODOLOGY

3.1   Research method

3.2   research design

3.3   measuring instrument

3.4   research sample

CHAPTER FOUR

4.0   DATA ANALYSIS AND RESULT

4.1   data analysis

4.2   results

CHAPTER FIVE

5.0   SUMMARY OF FINDINGS, CONCLUSION AND RECOMMENDATION

5.1   summary of findings

52    conclusion

5.3   recommeendation

Bibliography

CHAPTER ONE

1.0   INTRODUCTION

1.1   BACKGROUND OF THE STUDY

In this study, the electronic media which comprise of video and television is the major focus and its impact towards the economic development of Nigeria.

In our world of today, the use of the electronic media (radio and television) is very dominant because of its efficiency in performing its duties to the society.

It is used to transmit information, ideas, options, attitude from people to people and society fo society. It is clear that communication have been made successful through the various programmes offered through the mass media / electronic media thereby enhancing awareness that will promote economic, political and social development in a society.

Programmes such as news, drama, interview, religious programems, commentary etc that are aired through the electronic media are aimed at promoting economic development in a society. Radio is a potential means of information dissemination across wide range of audience starting from the nineteenth century with respect to Nigeria as a nation.

The federal radio corporation of Nigeria, Enugu (FRCN) uphold the responsibility of educating, informing, entertaining, persuading, advertising and mobilizing of the people support towards the economic political and social development of Enugu state.

The broadcasting medium federal radio corporation of Nigeria, Enugu (FRCN) which is the case study of their project operates on only Amplitude modulation (AM) and frequency modulation (FM) which decide the range of events in which will be broadcast to the general public from different techniques of broadcasting.

The station strives well to ensure that all the needed information, ideas and opinion that will impact positively on the economic development of a country will be transmitted to the people of Enugu state specifically.

Some of there programmes focuses on political, economical, social, cultural, education, and religious issues which all impact on the background of people knowledge thereby influencing their view of issues concerning economic development of their society.

The federal radio corporation of Nigeria, Enugu undertake advertisement programmes, sponsored programmes, public announcement programmes and promotion of products and services programs which are all geared toward building the economic disposal of the country.

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THE EFFECTIVENESS OF ADVERTISING ON RADIO AND TELEVISION PRODUCTION IN NIGERIA

THE EFFECTIVENESS OF ADVERTISING ON RADIO AND TELEVISION PRODUCTION IN NIGERIA

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ABSTRACT

Several studies have been carried out on radio and television and its listernership / viewship over the years. How ever the advert content of newspaper seem to dracu more attention due to the height of complexity of Nigeria’s economic development, the manufactures and other industrialists are becoming increasingly aware of the need of advertising their goods and services to the general public.

To this end both electronic and print media are utilized to send these advertiser’s messages across to the public. The radio or television medium is not left out as one of the means of creating awareness to these products.

Radio and television depend largely on advertising as a major source of generating fund. This study is therefore centred on finding out the effectiveness of Advertising commercials on radio and Television production using NTA/ FRCN as a case study. This research looked at the reason why radio/ television allocate more time to adverting commercials accordingly, the work is divided into five chapters with introduction coming first. The second chapter has a literature review of eminent scholars while chapter three deal with methodology. The rest of the two chapters concluded the work with data analysis and conclusion in chapter four and five respectively. Above all, the research has been an avid interest to my knowledge

TABLE OF CONTENT

Title page

Dedication

Acknowledgement

Proposal

Organizational chart of NTA Enugu

Organizational chart of FRCN Enugu

CHAPTER ONE

INTRODUCTION

  • Background of study
  • Statement of research problem
  • Objective of the study
  • Significance of the study
  • Research questions
  • Research hypotheses
  • Definition of term conceptual definition
  • Operational definition
  • Assumption
  • Limitation of study
  • Theoretical framework

CHAPTER TWO

  • Literature review

2.1     Sources of literature

  • The review
  • Summary of literature review

CHAPTER THREE

  • Research methodology

3.1     Research design

  • Research sample
  • Measuring instruments
  • Data collection
  • Expected result

CHAPTER FOUR

  • Data analysis and presentation
  • Results and discussions
  • Discussion

CHAPTER FIVE

  • Summary and Recommendation
  • Recommendation

CHAPTER ONE

INTRODUCTION

  • BACKGROUND OF STUDY

Communication is the act of passing information, ideas and attitude from person to person. Communication includes all the symbols and means employed in passing them. In order to understand other people. One has to communicate. Radio / television are modern means of communication that inform, educate and entertain the public. They play an important role in national development.

Well, talking about radio and television without mentioning advertising is difficult because it’s obvious that no media house can survive without advertisement viewing from the angle of advertising being in existence, it could be taken that the primitive scrawls of the early man on the course were some genre of advertising. Also the biblical account of Adam and Eve and the serpent in relation to the forbidden fruit lends evidence to advertising being in existence from time memorial and almost for the time.”

Advertising is traced to be one of the earliest forms of mass communication namely:- town sire which were used in the dissemination of information about important ceremonies and events, such as inter – tribal ulars, disasters, marriage births deaths and so on. Even till data. Town criers are still being used in many villages in Nigeria to communicate vital information to the village dwellers. The town criers are paid in kind to encourage them.

Describing the town criers gong as a vital advertising signal that alerts the village dwellers about an impending announcement, Josef Bel – Molokwu (1986) notes that the gong as rudimentary as it may now appear, was most effective as an attention catcher, and remains so, no matter how hand we might try to discredit it in the name of the birth of high technology devices.

Adverts are now carried through newspapers, magazines, television, bill boards and so on. we have come a long way since West Africa publicity (now, lintas) was established in 1928, with the initial objective of rationalizing the poster business since west Africa publicity. It introduced the first noon sign for Hercules bicycles   in the 1951 and arranged for the first live commercial for star beer and Lola 1960. however advertising practice is best judged by the performance of the three key players of the advertising game the advertisers, the advertising agencies and the media.

Advertising is a very powerful means of promoting goods and services worldwide. That is why advertising is embraced by capitalist and socialist countries alike. How ever, not every body is aware that advertising is seen as no more than a selling tool to bee used by business men. How ever, government, charitable organization and political parties all need advertising for the promotion of their ldeas policies and worth while causes.

The reason why advertising is a more appropriate way of promoting the sale of goods policies, ldeas and stabilization of every media house inherent in the way it is practiced practitioners of advertising believe that all goods, services, ideas, policies and even government are in a kind of conflict. This is the conflict of acceptance occasioned by the availability of competing goods, services, ldeas,     policies and government, because of this conflict, not even a military government is guaranteed automatic acceptance consequently, the practice dictates that you look for what is this most sellable aspect is expressed in a unique selling proposition (U S P) which must be consumer – oriented, rather than manufacturer oriented.