TRADE FAIR AS AN INSTRUMENT OF INCREASING SALES IN BUSINESS ORGANIZATION.

A CASE STUDY OF EMILY MILLIONAIRE INDUSTRY LIMITED, ENUGU.

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Foreign Transaction For Dollars Payment :
Bank Name: GTBank
Branch Location: Enugu State,Nigeria.
Account Name: Chi E-Concept Int’l
 Account Number:  0117780667. 
Swift Code: GTBINGLA 
Dollar conversion rate for Naira is 175 per dollar. 

ATM CARD:  YOU CAN ALSO MAKE PAYMENT USING YOUR ATM CARD OR ONLINE TRANSFER. PLEASE CONTACT YOUR BANKER SECURITY GUIDE ON HOW TO TRANSFER MONEY TO OTHER BANKS USING YOUR ATM CARD. ATM CARD OR ONLINE BANK TRANSFER IS FASTER FOR QUICK DELIVERY TO YOUR EMAIL . OUR MARKETER WILL RESPOND TO YOU ANY TIME OF THE DAY. WE SUPPORT CBN CASHLESS SOCIETY. 

OR
PAY ONLINE USING YOUR ATM CARD. IT IS SECURED AND RELIABLE.

form>DELIVERY PERIOD FOR BANK PAYMENT IS  LESS THAN 2 HOURS

How to transfer from your bank account to All  Nigeriabanks

1. Access Bank:
—-*901#

2. EcoBank:
—-*326#

3. Fidelity Bank:
—-*770#

4. FCMB:
—-*389*214#

5. First Bank
—-*894#

6. GTB:
—-*737#

7. Heritage Bank:
—-*322*030#

8. Keystone Bank:
—-*322*082#

9. Sky Bank:
—-*389*076*1#

10. Stanbic IBTC:
—-*909#

11. Sterling Bank:
—-*822#

12. UBA:
—-*389*033*1#

13. Unity Bank:
—-*322*215#

14. Zenith Bank:
—-*966#

15. Diamond Bank
—-*710*555#

To know your BVN, dial
—-*565*0#.

E.g for First bank…   *894 *Amount *Acct. No. #

Please dail d code from d number u used to register d account from the bank

CALL OKEKE CHIDI C ON :  08074466939,08063386834.

AFTER PAYMENT SEND YOUR PAYMENT DETAILS TO

08074466939 or 08063386834, YOUR PROJECT TITLE  YOU WANT US TO SEND TO YOU, AMOUNT PAID, DEPOSITOR NAME, UR EMAIL ADDRESS,PAYMENT DATE. YOU WILL RECEIVE YOUR MATERIAL IN LESS THAN 2 HOURS ONCE WILL CONFIRM YOUR PAYMENT.

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CHAPTER ONE

1.0     Introduction

• General background of the subject matter
• Problem Associated with the Subject Matter
• Problem that the Study will  be Concerned with
• The Importance of studying the area
• Definition of Important terms
• Reference

 

CHAPTER TWO

2.0     Literature Review

• The Origin of the Subject Area
• School of thought within the Subject Area
• The school of Thought Relevant to the Problem of Study
• Different method of Studying the Problem
• Summary
• Reference

 

CHAPTER THREE

• Data Presentation
• Analysis of the data
• Recommendation
• Conclusion
• Reference

 

CHAPTER ONE

 

1.0     INTRODUCTION

1.1     BACKGROUND TO THE SUBJECT MATTER

 

The introduction of this write up will not be complete without the knowledge or knowing some facts about the company in our case study that is Emily Millionaire Industry Limited. Their head office is at Lagos. The Industry commenced business by Late 1978 and they have successfully introduced their cosmetic products to the market.

The company’s management has made all necessary effort since its inception to improve and create quality of their products and also in the development of new products.

Emil Millionaire uses trade fair as an instrument in penetrating into the market and creating unawareness of their products in different parts of the  country. Thus, they participated at Enugu, Lagos, and Kaduna trade fairs. The company after their first participation in the Lagos International Trade Fair opened their Head office at Lagos and they proceeded in Enugu in the third Enugu International Trade Fair on the 11^th – 19^th April 1992 and their participation gave birth to their Enugu depot at Ogbete main market in Enugu.

However, the company recently opened Benin and Warri depot to serve their customers in the former Benedel State. The management is still nursing the hope. Aspiration and dream to be the market leader in the cosmetic industries in the nearest future as the are planning to open regional depot at Kaduna to serve their Northern customers in Nigeria.

Sales in business organization is a phase in marketing activities where by management compares the sales in business organization of one territory’s performance. The previous year of against expected performance.

The purpose of business in organization analysis is to improve operation so that the sales personnel or territory or other factor sharing poor business in organization can be identified so that detailed analysis and corrective action can be taken. Sometimes, out standing performance an be analysed to see if the successes can be explained and made a general one.

According to Mc Carty E.J. (1990 p. 264) “marketing analysis looks for different”. They went further to explain that for a good marketing strategy to be known or achieved, there are some basic requirements or roots used and these are very vital in knowing the performance an organization in the market.

The vital tools are:

• knowing the market demand of each and every product of the organization.
• The market potentials of the products
• The sales budget
• The sales report
• The sales

The mar